You’ve probably read a dozen articles on the powers of social media, so I’m not going to bother writing much about it. However, social media – Twitter and YouTube in particular – is rather important in explaining the success of a certain Scottish wrestler…
The wrestler in question is GRADO, a recent addition to the ICW (Insane Championship Wrestling) roster. Beneath is the video that first alerted the world to this peculiar lad from the “tap end of Stevenston.”
Even when recognised – at least in part – as a parody of a scene featuring Dennis Stamp from ‘Beyond The Ropes’ (a terrific wrestling documentary from 1999), it’s a brilliant introduction to Grado.
Fortunately, for Grado, there would be a reprieve. He made a surprise appearance at ICW: Insane In The Membrane, careening his way through the crowd to join in a brawl before taking part in a six-man tag-team match on that same evening. Not long after this, ICW owner Mark Dallas granted Grado a shot at the ICW Heavyweight Title at Super Smokin’ Thunder Bowl. Amazingly, Grado won the title, only to lose it on the same night.
A couple of months on, Grado can probably be acknowledged as the most popular wrestler in Scotland right now. And it gets better. Today has seen a number of internationally-renowned wrestlers hold a sheet of paper with “GRADO #1” written on it. It doesn’t sound like much, but any sort of notice from wrestlers (such as Alex Shelley) is bound to do wonders for interest in both the wrestler and the company.
As such, it was amusing to see Grado’s correspondence with Colt Cabana on Twitter. For those who don’t know, Colt Cabana is a wrestler who has previously worked for Ring of Honour and WWE, and is also known as a good friend of CM Punk. Cabana spoke of Grado as his “hero.” No matter which way you look at it, that’s pretty fucking cool.
The day is still young. If you want to get in on this, follow Grado and ICW on Twitter. Much of today’s Grado lovin’ can be found with the hastag #GRADOMANIASUNDAY
If you’re in need of further proof of Grado’s brilliance, YouTube hosts several of his promos for ICW, including fan footage of the recent ICW visit to London.
It will be interesting to see how far Grado ends up going. If the promos and subsequent adoration are anything to go by – and they are – then I’d guess that he’ll go far. Bring on Gradomania!